Papa John’s is bringing back that super popular pizza tomorrow
After a strong second quarter performance, Papa John’s is aiming for another slam dunk with a cover of a beloved limited-time menu item.
Fans will be delighted to hear that Shaq-a-Roni Pizza, which features the chain’s biggest slice yet, will be available in stores again starting tomorrow. The extra-large pie is designed by Shaquille O’Neal himself and contains twice as many ingredients as a standard Papa John’s pizza.
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The Shaq-a-Roni also offers much larger slices than a regular Papa John’s creation. While the chain’s standard pizza comes in ten slices, the Shaq-a-Roni is cut into eight, creating the biggest slice ever offered by Papa John’s. Truly, a fit portion of the 7ft 1in Shaq, who has been on the chain’s board for two years.
The Shaq-a-Roni first landed on Papa John’s menu last summer and was one of the chain’s two most popular items during its limited time. Additionally, the promotion had a charity component: sales of the luxury menu item raised funds for the Papa John’s charity, with $ 1 of each Shaq-a-Roni sold going to Papa John’s. Foundation for Building Communities. In less than two months of sales, the Shaq-a-Roni brought in more than $ 3 million to the charity fund.
This time around you can feel just as good indulging in the giant slices. Papa John’s will again pledge $ 1 on every Shaq-a-Roni sale to his charitable partners, who will also feature prominently in the item’s ad campaign. Upcoming announcements will spotlight community-driven charities including the United Negro College Fund (UNCF), the Baltimore Hunger Project and the Boys & Girls Clubs of America.
The exclusive pizza will sell for $ 13, but prices may vary depending on location.
The return of the beloved item comes at the end of a successful but difficult year for Papa John’s. Like other pizza and delivery-focused businesses, the chain has seen significant sales growth during the pandemic as customers increasingly favor off-establishment dining options. Papa John’s challenge this year has been to maintain that growth and interest in his product, industry analysts betting against it.
But it looks like the channel has stayed the course so far. It recently reported comparable store sales growth of over 5%, well above Wall Street’s estimated 1.1%. The company even set a new personal record for footprint growth this year, having already added 123 new domestic units in addition to plans for 260 new overseas locations. As for the footprints, it’s still not quite at Shaq’s level (who wears a size 22). But it gets there.
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